Sales & Marketing Lead (Economic & Business Affairs)

Location
England, London
Salary
£Excellent Package
Posted
21 Mar 2019
Closes
18 Apr 2019
Ref
LT6580
Marketing Disciplines
Business Development, CRM, Marketing
Industry Sector
Professional Services
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
One of the largest professional services firms in the world requires an experienced, credible and highly motivated senior manager to drive the go-to-market strategy for the Economic & Business Affairs Industry, covering major Whitehall Departments, and support a selection of priority accounts within this sector.

Sitting within Sales & Marketing, the role holder will be responsible for working with the Sector Leaders to devise and deliver go-to-market strategy across all of the firm's lines of service in the EBA industry. Reporting into the Head of Government & Health Industries, you will join the Market Industry Drivers team, a team of 23 individuals responsible for driving Sales & Marketing strategy across their respective industry sectors. The Sales & Marketing Lead will be a strategic advisor to the Economic & Business Affairs leadership team on their growth strategy, market opportunities, client issues and channels to market. You will lead the strategic direction of the sector with a focus on driving and developing propositions, services and opportunities across priority accounts and ensuring the team is acting as one and performing as a World class function leveraging from the firm's core delivery hubs. The successful applicant will need to help set the direction for the entire sector, based on cross-cutting themes, growth priorities and market activity. You will be expected to develop a thorough understanding of your clients key issues and the firm's relevant propositions, ensuring the delivery of the full breadth of the firm for their benefit and must maintain tight account management disciplines for individual accounts and clients, Supporting the establishment and continuation of relationships with relevant Industry Bodies and external influencers will represent an important element of the role.

The Sales & Marketing Lead will be of graduate calibre with a proven track record of driving go-to-market strategies across Sales & Marketing, ideally within a professional services firm, preferably combined with experience of working in the government industry sector and a strong understanding of the key issues affecting clients in this sector. An expert understanding of targeting and opportunity management with the ability to implement both strategic and tactical initiatives, strong experience developing client propositions and excellent project management skills are all essential. In addition, creativity and innovative thinking allied to excellent influencing and powerful communication skills will be key to success in this exciting role.

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