Digital Marketing Executive

Greater Manchester, Manchester
£20000 - £30000 per annum
09 May 2018
06 Jun 2018
Marketing Disciplines
Digital / Online Marketing
Industry Sector
Legal, Professional Services
Contract Type
Work Experience Level
Agency-side or Client-side
Client Side
Digital Marketing Executive | Legal Services | Manchester
My client is a successful and expanding legal services firm based in south Manchester. They are looking to recruit an experienced Digital Marketing Executive to manage the development of the company website and drive Social media marketing - developing a distinct online presence by attracting high numbers of internet followers through social media channels . You will develop SEO strategies to increase traffic to the website and improve rankings along with delivery of effective PPC campaigns.
Key Responsibilities
* Create and upload copy and images for all of the organisation's websites and ensure brand compliance across all individual websites
* Design website banners and assist with web visuals
* Develop and integrate with PR Manager content marketing strategies
* Supporting the distribution of content across the web site and other digital platforms
* Contribute to social media engagement and brand awareness campaigns
* Initiate and dispatch digital client communication campaigns
* Maximise lead generation activity, working to increase web sales conversion and lead data capture and management
* Conduct keyword research and web statistics reporting
* Provide accurate reports and analysis to demonstrate effective return on investment
* Use web analytics software to monitor the performance of all websites and make recommendations for improvement

The successful candidate will be/have:
* Graduate calibre with at least 3 years' experience in Marketing or an active member of the IDM
* Legal marketing experience would be beneficial
* Stong IT skills in Microsoft Excel, Word and PowerPoint.
* HTML experience is desirable.